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Catholic 7's Departure From Big East Could Come In July; Could Take Conference Name
Published February 28, 2013
THE NAME GAME: In N.Y., Richard Sandomir reports the Big East is “negotiating to sell its 34-year-old name” to the Catholic 7. The price to be paid by the Catholic colleges “will most likely be based on how much money they leave behind in pools of revenue that include exit fees from departing universities, entry fees from new members and cash earned for games played in the NCAA men’s basketball tournament.” A deal on the name “could be announced in a few weeks.” Then a “new task will begin for the Big East: finding a name that embraces the geographic hodgepodge that the conference has become.” For a Big East “by another name, questions abound.” Sandomir: “Will ‘Big’ remain part of it? With multiple regions in a remade conference that do not add up to national scope, what, if anything, about the universities will the name try to convey?” Former Big East Commissioner Mike Tranghese said, “I like the name. It’s recognizable to fans and it’s a marketing tool. But the name means more to the basketball group because of the history of the league. I think the Catholic schools could use it” (N.Y. TIMES, 2/28).