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SBD/February 21, 2013/Franchises
Thunder Announce Season-Ticket Price Increases For '13-14 Season
Published February 21, 2013
PICK UP THE PACE: ESPN Radio host Colin Cowherd recently said on-air of the Pacers' attendance woes, "You’re holding an organization to a standard that happens because of race. There’s no other explanation why people don’t go to Pacers games." In Indianapolis, Bob Kravitz disputes that notion and writes there are "a couple of reasons" for the team's low attendance this season. Kravitz: "Here’s the big one: The NBA season-ticket-buying culture in Indianapolis is dead, at least for now." That has "nothing to do with race," but has "everything to do with six years of really bad basketball." The bottom line is "you don’t rebuild a season ticket buying culture after just one year of reaching the second round of the playoffs." Especially not in a "small, relatively soft market, a market hit hard by the bad economy, a market that has seen the Pacers lose corporate sales from the likes of Dick’s Sporting Goods, Marsh and others." Fans "don’t react overnight." For now, they "realize they don’t have to purchase a season ticket." Instead, they "can get a deeply discounted ticket to any game they select, and do so at the last second" (INDIANAPOLIS STAR, 2/21).