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Cubs, Nearby Rooftop Owners In Disagreement Over Proposed Billboards At Wrigley
Published January 28, 2013
PLAN OF ACTION: ESPN CHICAGO's Jesse Rogers reported the Rooftop Association's plan "calls for both LED and static ads to be placed on the facades of the rooftop buildings outside the ballpark." The general size of the LEDs would be "20 feet by 7 feet and all ads would be sold and maintained by the Cubs" (ESPNCHICAGO.com, 1/25). In Chicago, Fran Spielman reported the rooftop owners argued that any attempt by the Cubs to block their views would "violate the 2004 ordinance that landmarked historic elements of Wrigley Field as well as their 20-year agreement with the Cubs." Loukas said, "We have an agreement with a few more years left. We have a right to defend our position." Loukas noted that rooftop owners have "spent $50 million to bring their buildings up to the city's rigid safety standards." Murphy's Bleachers Owner Beth Murphy said that signs inside the ballpark "violate the 'spirit of the settlement' that resolved rooftop wars" (CHICAGO SUN-TIMES, 1/26).