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SBD/January 16, 2013/Media
NBC Sports Net Hopes To Lure NHL Fans Back With Wednesday Night Rivalry Games
Published January 16, 2013
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MUM'S THE WORD: The NBC broadcast teams will not talk about the four-month-long lockout itself, but instead will focus on how the work stoppage has impacted the game on the ice. For example, announcers will address what advantage locked-out NHLers who played in Europe have over those who did not. Flood: "What happened in terms of the business side of the lockout is not relevant, once the games are being played, to this audience." But he added, "The lockout’s impact on the on-ice product is critical and we have to explain it.”