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Media Notes

ESPN earned a 7.7 overnight Nielsen rating for Oregon’s win over Kansas State in last night’s Tostitos Fiesta Bowl, down from a 9.0 overnight for the Oklahoma State-Stanford matchup last year, which aired following the Rose Bowl. The game earned a 21.1 local rating in K.C., which is the market’s best bowl rating on ESPN on record (dating back to ’00). Through four BCS games, ESPN is averaging a 7.5 overnight rating, up slightly from a 7.4 through the same point last year (ESPN). Bleacher Report's Dan Levy wrote on his Twitter feed, “Good on @ESPN_ReceDavis for not asking Chip Kelly about NFL while on Fiesta Bowl trophy stage. NOT the venue, despite what some media think” (TWITTER.com, 1/3).

NO SURPRISE HERE: ESPN.com's Jamison Hensley wrote no one "should be shocked" that Ravens LB Ray Lewis is close to signing a deal to become an ESPN analyst, as observers would be "surprised if Lewis didn't go into television." He has been "preparing for life after football for years with his numerous commercials and has had stints as a television analyst in the offseason." Lewis will "bring insight," as with his "extensive film work, he has become the quarterback of the defense" for the Ravens (ESPN.com, 1/3). In DC, Cindy Boren wrote Lewis is "a charismatic, outspoken figure in the mold of ... Charles Barkley." But given Lewis’ "alleged involvement in a 2000 murder case, he’s not quite the quirky, amusing character that Barkley is" (WASHINGTONPOST.com, 1/3).

MAKING POSITIVE STRIDES: YAHOO SPORTS' Jay Busbee noted ESPN during the '12 PBA Chameleon Championship last Sunday showed "what may well be the first instance of a broadcast of an openly gay male pro athlete kissing his husband while celebrating." Tournament winner Scott Norton "embraced and kissed husband Craig Woodward." ESPN throughout the broadcast had "referred to Woodward as the 'husband' or 'spouse' of Norton." The fact that ESPN can "refer to and show a gay couple acting every bit as routine in their happiness as a straight one is, in some small way, progress" (SPORTS.YAHOO.com, 1/2).

TOO MUCH? On Long Island, Neil Best writes under the header, "Too Many Sports TV And Radio Shows For The Average Fan." There now is "more than enough sports-related media content in America to keep every man, woman and child occupied for many hours more than the 24 each of us is allotted per day." Since the "turn of this millennium alone, the accumulation of sports stuff has taken a turn toward the absurd." It would be "harmless if not for the fact there is an associated cost" (NEWSDAY, 1/4).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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