Sources: Sprint Shelves NASCAR "Experience" Carnival To Air First Super Bowl Ad MJ Leads eBay Athlete Merch Sales Chick-Fil-A Takes Wizards Promo To Next Level Marketplace Roundup Constellation, NHL Sign Groundbreaking Pact Rafael Nadal Inks Tommy Hilfiger Endorsement Hornets, Waste Management Ink Partnership Alshon Jeffery Signs With BodyArmor Marketplace Roundup
SBD/January 4, 2013/Marketing and Sponsorship
Super Bowl Advertisers Moving Away From Racy Imagery With This Year's Commercials
Published January 4, 2013
CASH IN YOUR CHIPS: MASHABLE’s Todd Wasserman reported Doritos has “settled on the five finalists” for its “Crash the Super Bowl” contest. Two of the ads -- “one chosen by the people and one by Doritos execs -- will run during the Super Bowl.” While three of the ads “won't make the cut, the creators at least get" $25,000 and a trip to New Orleans to attend Super Bowl XLVII in a private luxury suite (MASHABLE.com, 1/3).