Menu
Media

ESPN "MNF" Audience Declines For Second Straight Season, But Still Tops On Cable

ESPN averaged an 8.2 U.S. rating and 12.8 million viewers for its “MNF” games this season, marking the second straight season of declines for the primetime cable package. The net’s 17 games were down 2% and 3%, respectively, from last season and down 10% and 12%, respectively, from the record-setting averages in ’10. With the final “MNF” telecast moved to a Saturday night to avoid Christmas Eve, the net drew a 6.0 rating and 9.7 million viewers for the Dec. 22 Falcons-Lions matchup, marking the least-viewed “MNF” telecast since Jaguars-Texans on Dec. 1, 2008. The net’s best telecast was Bears-Cowboys in Week 4, with the Oct. 1 game drawing a 10.5 rating and 16.6 million viewers. Despite a year-over-year drop for the package, each “MNF” telecast remained the most-viewed telecast on all of cable TV each week.

ESPN "MNF" AUDIENCE TREND
YEAR
U.S. RATING
VIEWERS (000)
'12
8.2
12,826
'11
8.4
13,252
'10
9.1
14,657
'09
9.0
14,382
'08
7.6
11,962
'07
7.3
11,230
'06
8.2
12,325

SBJ Morning Buzzcast: April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2012/12/31/Media/MNF.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2012/12/31/Media/MNF.aspx

CLOSE