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SBD/December 17, 2012/Research and Ratings
Overnight Ratings: ESPN Sees Uptick For First Two Games Of College Bowl Season
Published December 17, 2012
College bowl season got underway this past weekend, and ESPN saw upticks in overnight ratings for both of the games on Saturday. The net earned a 1.9 overnight for Arizona’s come-from-behind win over Nevada in the Gildan New Mexico Bowl from 1:00-4:45pm ET, up 19% from a 1.6 rating for the Temple-Wyoming matchup last year. ESPN also earned a 1.8 overnight for the Utah State-Toledo Famous Idaho Potato Bowl from 4:45-8:00pm, up slightly from a 1.7 rating last year for the Ohio-Utah State matchup.
The chart below lists overnight Nielsen ratings from weekend sports telecasts on broadcast TV.
| TELECAST |
DATE
|
NET
|
TIME (ET)
|
RAT.
|
| "ESPN Sports Saturday" |
12/15
|
ABC
|
4:00-6:00pm
|
0.5
|
| NCAA Basketball: Indiana-Butler |
12/15
|
CBS
|
2:00-4:45pm
|
1.5
|
| Showtime Boxing |
12/15
|
CBS
|
4:45-6:00pm
|
1.3
|
| Dew Tour: iON Mountain Championships |
12/15
|
NBC
|
2:00-4:00pm
|
0.6
|
| Golf: PNC Father-Son Challenge |
12/15
|
NBC
|
4:00-6:00pm
|
0.9
|
| "The NFL Today" |
12/16
|
CBS
|
12:00-1:00pm
|
3.0
|
| "NFL on CBS": (regional) |
12/16
|
CBS
|
1:00-4:15pm
|
10.8
|
| "NFL on CBS": Steelers-Cowboys (90%) |
12/16
|
CBS
|
4:15-7:30pm
|
17.2
|
| "Fox NFL Sunday" |
12/16
|
Fox
|
12:00-1:00pm
|
3.8
|
| "NFL on Fox": (single) |
12/16
|
Fox
|
1:00-4:05pm
|
n/a
|
| Dew Tour: iON Mountain Championships |
12/16
|
NBC
|
1:00-3:00pm
|
0.4
|
| Golf: PNC Father-Son Challenge |
12/16
|
NBC
|
3:00-6:00pm
|
0.6
|
| "Football Night in America" |
12/16
|
NBC
|
7:30-8:15pm
|
4.4
|
| "Sunday Night Football": 49ers-Patriots |
12/16
|
NBC
|
8:30-11:30pm
|
15.2
|
