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SBD/December 14, 2012/Facilities
First Year Of Alcohol Sales At Univ. Of Minnesota's TCF Bank Stadium Over $900,000
Published December 14, 2012
The Univ. of Minnesota "brought in more than $907,000 in alcohol sales at TCF Bank Stadium this season," which was its first selling alcohol at the on-campus venue, according to Nickalas Tabbert of the MINNESOTA DAILY. School officials said that gross sales for "each of the Gophers’ seven home games averaged $129,610." The UM athletic department "will receive any revenue generated from the alcohol sales." The university is "working on a budget report on the stadium’s alcohol sales factoring in expenses." UM Associate AD Scott Ellison said that the report "should be finished within the next few weeks." Ellison added that the school "sold between 12,000 and 13,000 cups of beer at each game -- way up from the projected total of 7,000 cups per game." Ellison said that "fans gave mostly positive feedback about selling alcohol at the stadium." University Police Lt. Erik Swanson said that the "public and the University’s administration were apprehensive about selling alcohol" at the venue, but that "alcohol didn’t end up having a negative impact." Swanson said that the stadium "saw fewer incidents this season than in any of its previous three seasons." Ellison said that the school's alcohol work team "will meet in January to discuss changes for next season" (MINNESOTA DAILY, 12/12).