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SBD/November 28, 2012/Reader Survey
SBD/SBJ Reader Survey: Thoughts On MLB, The NBA And The NHL
Published November 28, 2012
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Most effective MLB team owner
| Hal Steinbrenner (New York Yankees) | 16% |
| Nolan Ryan (Texas Rangers) | 11% |
| Mike Ilitch (Detroit Tigers) | 10% |
| William DeWitt Jr. (St. Louis Cardinals) | 10% |
| Larry Baer (San Francisco Giants) | 10% |
Responses 665
Least effective MLB team owner
| Fred Wilpon (New York Mets) | 16% |
| Jeffrey Loria (Miami Marlins) | 14% |
| David Glass (Kansas City Royals) | 11% |
Responses 638
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MLB team that has shown the most innovation in its business practices
| San Francisco Giants | 14% |
| Boston Red Sox | 9% |
| New York Yankees | 9% |
| Washington Nationals | 8% |
Responses 626
Should the Oakland A’s be permitted to move to San Jose, despite the territorial claims of the San Francisco Giants?
| Yes | 63% |
| No | 23% |
| No opinion | 15% |
Responses 680
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Team you would most want to work for
| New York Yankees | 17% |
| San Francisco Giants | 12% |
| Boston Red Sox | 10% |
Responses 646
Sponsor that does the best job activating around MLB
| Anheuser-Busch | 35% |
| Chevrolet | 10% |
| MasterCard | 10% |
| State Farm | 10% |
Responses 671
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Most effective NBA team owner
| Jerry Buss (Los Angeles Lakers) | 27% |
| Mark Cuban (Dallas Mavericks) | 24% |
| Micky Arison (Miami Heat) | 12% |
Responses 562
Least effective NBA team owner
| Michael Jordan (Charlotte Bobcats) | 27% |
| James Dolan (New York Knicks) | 20% |
| Donald Sterling (Los Angeles Clippers) | 12% |
Responses 554
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Team you would most want to work for
| Los Angeles Lakers | 14% |
| Boston Celtics | 12% |
| Brooklyn Nets | 11% |
| Dallas Mavericks | 10% |
Responses 559
Sponsor that does the best job activating around the NBA
| Kia Motors | 24% |
| Nike | 23% |
| Coca-Cola (Sprite, Minute Maid, Dasani) | 16% |
| Adidas | 10% |
Responses 557
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NBA team that has shown the most innovation in its business practices
| Brooklyn Nets | 22% |
| Oklahoma City Thunder | 19% |
| Dallas Mavericks | 15% |
Responses 529
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In five years, which team will "own" New York City?
| New York Knicks | 50% |
| Brooklyn Nets | 23% |
| They will split the market 50/50 | 24% |
| No opinion | 4% |
Responses 582
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Most effective NHL team owner
| Mike Ilitch (Detroit Red Wings) | 27% |
| Philip Anschutz/Edward Roski (Los Angeles Kings) | 12% |
| Mario Lemieux/Ron Burkle (Pittsburgh Penguins) | 10% |
Responses 453
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Region most deserving of an expansion or relocated NHL franchise
| Quebec City | 34% |
| Seattle | 28% |
| Ontario | 22% |
Responses 471
Team that has shown the most innovation in its business practices
| Los Angeles Kings | 14% |
| Chicago Blackhawks | 11% |
| Washington Capitals | 9% |
Responses 428
Should the NHL ban player fighting?
| Yes, it’s needless violence | 24% |
| No, it’s a part of the game | 73% |
| No opinion | 4% |
Responses 488
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Team you would most want to work for
| Chicago Blackhawks | 11% |
| Boston Bruins | 10% |
| New York Rangers | 10% |
Responses 437
Do you watch the Stanley Cup Final if your team isn't playing in it?
| Yes | 65% |
| No | 32% |
Responses 489
Least effective NHL team owner
| Charles Wang (New York Islanders) |
19% |
| NHL (Phoenix Coyotes) |
18% |
| James Dolan (New York Rangers) |
12% |
Responses 434
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Sponsor that does the best job activating around the NHL
| Bridgestone | 20% |
| MillerCoors/Molson Beer | 17% |
| Tim Hortons | 8% |
| Verizon Wireless | 7% |
Responses 445
