Heat F LeBron James reclaimed the No. 1 spot in NBA jersey sales and the Knicks overtook the Bulls as the top-selling team. The list is based on sales at the NBA store on Fifth Avenue in N.Y. and on NBAStore.com from April 1 through the record-breaking Thanksgiving holiday weekend ending Nov. 26. James last held the top spot in April '11, while the Bulls dropped from the top spot to No. 4. NBAStore.com had its largest Cyber Monday in history, with sales up double-digits over '11 (NBA).
| TOP 15 MOST POPULAR NBA JERSEYS |
| 1) Heat F LeBron James | 9) Lakers C Dwight Howard |
| 2) Thunder F Kevin Durant | 10) Clippers G Chris Paul |
| 3) Lakers G Kobe Bryant | 11) Nets G Deron Williams |
| 4) Knicks F Carmelo Anthony | 12) Thunder G Russell Westbrook |
| 5) Bulls G Derrick Rose | 13) Lakers G Steve Nash |
| 6) Celtics G Rajon Rondo | 14) Celtics G Paul Pierce |
| 7) Heat G Dwyane Wade | 15) Mavericks F Dirk Nowitzki |
| 8) Clippers F Blake Griffin | |
| TOP 10 MOST POPULAR TEAM MERCHANDISE |
| 1) Knicks | 6) Thunder |
| 2) Heat | 7) Nets |
| 3) Lakers | 8) Clippers |
| 4) Bulls | 9) Spurs |
| 5) Celtics | 10) Mavericks |
