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Marketing and Sponsorship

LeBron James, Knicks Top NBA Jersey Sales Following Record-Breaking Weekend

Heat F LeBron James reclaimed the No. 1 spot in NBA jersey sales and the Knicks overtook the Bulls as the top-selling team. The list is based on sales at the NBA store on Fifth Avenue in N.Y. and on NBAStore.com from April 1 through the record-breaking Thanksgiving holiday weekend ending Nov. 26. James last held the top spot in April '11, while the Bulls dropped from the top spot to No. 4. NBAStore.com had its largest Cyber Monday in history, with sales up double-digits over '11 (NBA).

TOP 15 MOST POPULAR NBA JERSEYS
1) Heat F LeBron James 9) Lakers C Dwight Howard
2) Thunder F Kevin Durant 10) Clippers G Chris Paul
3) Lakers G Kobe Bryant 11) Nets G Deron Williams
4) Knicks F Carmelo Anthony 12) Thunder G Russell Westbrook
5) Bulls G Derrick Rose 13) Lakers G Steve Nash
6) Celtics G Rajon Rondo 14) Celtics G Paul Pierce
7) Heat G Dwyane Wade 15) Mavericks F Dirk Nowitzki
8) Clippers F Blake Griffin  
TOP 10 MOST POPULAR TEAM MERCHANDISE
1) Knicks 6) Thunder
2) Heat 7) Nets
3) Lakers 8) Clippers
4) Bulls 9) Spurs
5) Celtics 10) Mavericks

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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