CBS Has Deal To Stream NFL Games Mavericks Struggling On Court, In TV Ratings LeBron Happy With Latest SI Award "GameDay" Draws Highest Audience Since '07 Media Notes SI Names LeBron Sportsperson Of The Year NBC Signs Eight-Year Deal With USA Track & Field Adam Schefter Signs Five-Year Extension With ESPN ESPN: Sub Losses Don't Include New Outlets NFL Viewership Down Among Older Viewers
SBD/November 15, 2012/Media
Sources: News Corp. Close To Acquiring Stake In YES, Adding to RSN Portfolio
Published November 15, 2012
PILING ON: In L.A., Flint & James cite sources as saying that talks between News Corp. and the Yankees "have been going on for several weeks." News Corp. getting a stake in YES would "give it a big presence in the nation's No. 1 media market, where it currently has no sports outlets." The media conglomerate "already owns 20 regional sports networks, including two" in L.A. The company also is in the process of "starting a national cable sports network" to challenge ESPN. In addition, News Corp. owns "about 13%" of the Rockies (L.A. TIMES, 11/15). In N.Y., Chozick & Cieply wrote YES Network would "add significant heft" to News Corp.'s "already large portfolio of regional sports assets and fits into the company's strategy of building its sports television business" (NYTIMES.com, 11/14).