Brady's Marketability Likely To Stay Intact CBS To Live-Stream All Super Bowl Ads Adidas Signs Three-Year Deal With Pac-12 Marketplace Roundup Hornets, FanDuel Sign Multiyear Deal Behind Sherwin-Williams' Deal With IndyCar, IMS WMG Using Image Recognition Company Eli, Romo Star In DirecTV Sunday Ticket Ads MLS Inks Multiyear Deal With DraftKings NFL Debuts New Fantasy Football Campaign
SBD/November 9, 2012/Marketing and Sponsorship
Go Daddy Announces Danica Will Appear In Both Super Bowl Commercials
Published November 9, 2012
SALUTE TO THE TROOPS: ESPN.com’s David Newton noted Go Daddy also announced it “would match up to $1 million in donations to the Semper Fi Fund, which benefits those injured while serving in the armed forces.” Patrick will carry the Semper Fi Fund logo “on the hood of her car" in Sunday's NASCAR Sprint Cup Series AdvoCare 500 at Phoenix Int'l Raceway (ESPN.com, 11/8).