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SBD/November 2, 2012/Media
NBA TV Sets Audience Record With Lakers-Blazers; Pistons, Warriors Open Strong Locally
Published November 2, 2012
FILLING THE STATBOOK: The Pistons' season-opener against the Rockets on Wednesday drew a 4.6 local rating on FS Detroit, "which was nearly double last season's 2.88 opening-game rating." The figure also was the "highest recorded" local rating for the Pistons since the '09-10 season (DETROITNEWS.com, 11/1). Meanwhile, Comcast SportsNet Bay Area scored the highest-rated Warriors season opener since '95 with a 3.71 local rating for Wednesday's game against the Suns. The net led all telecasts in the S.F.-Oakland-San Jose market that night among adults 18-34, as well as males 18-49, 18-34 and 25-54 (CSN Bay Area). ESPN’s “Coast To Coast” on Wednesday night posted a 0.7 rating and more than 800,000 viewers, the best record for the show in both categories (ESPN).
GAME BOYS: The HOLLYWOOD REPORTER’s John Gaudiosi reported mobile game developer Ogmento signed a new multiyear deal with the NBA and has a “new location-based hoops experience for gamers” with the game “NBA: King of the Court 2.” The game “focuses on location-based gaming by encouraging players to visit real world locations to compete on virtual courts.” Once they become “King of the Court locally, they can enter a tiered multiplayer system to compete for state, country and global basketball domination.” All 30 NBA teams are “represented in the game, which offers single-player and multiplayer options” (HOLLYWOODREPORTER.com, 11/1).
WELCOME TO THE TEAM: CSN Bay Area named former ESPN NBA reporter Ric Bucher a sideline reporter for Warriors home telecasts. Bucher also will provide coverage for programs such as "SportsNet Central," "Chronicle Live," "Warriors Pregame Live," "Warriors Postgame Live," and for CSNBayArea.com’s “WarriorsTalk” page (CSN Bay Area).