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SBD/October 25, 2012/Leagues and Governing Bodies
Columnist Feels Tony George Purchasing IndyCar Would Cause "Massive" Backlash
Published October 25, 2012
TRANSPARENCY PLEASE: In Indianapolis, Anthony Schoettle wrote it is "time that the Hulman-George board lift the blinds and let their fans, investors and other supporters in on what’s being done to address sliding television ratings, small race crowds and sponsorship challenges" facing IndyCar. It is "far past time to let potential sponsors and investors know that this sport has a future -- a real, long-term, blueprint-driven future." This is the "sort of uncertainty that makes sponsors and other potential investors run for the hills." Schoettle: "Nothing kills sales faster than uncertainty. Especially when that uncertainty pertains to the product being sold." That is why IndyCar "finds itself -- once again -- in a less-than-ideal growth position this off-season." Perhaps it is "time for a little transparency." More than a "few people -- and not just open-wheel diehards -- say IndyCar is the best on-track product in racing right now." But "no one is really talking much about the good stuff." That is because the series' progress is "being overshadowed by the ivory-tower antics that make the sport seem like more of a circus" (IBJ.com, 10/24).




