SBD/October 15, 2012/Research and Ratings

Overnight Ratings: NBC's Stanford-Notre Dame Tops Weekend College Football

NBC earned a 3.9 overnight Nielsen rating for Notre Dame’s OT win over Stanford in the 3:30pm ET window on Saturday, tops among all college football telecasts this weekend. Ranking second was ESPN with a 3.7 overnight for Saturday night’s South Carolina-LSU matchup. ABC also earned a 3.5 overnight for the Oklahoma-Texas matchup in the 12:00pm window. CBS’ declining SEC football numbers continued as Alabama-Missouri earned a 2.2 overnight in the 3:30pm window, down 21% from the comparable LSU-Tennessee last year. Saturday night’s slate of sports telecasts also featured the NASCAR Sprint Cup Series Bank of America 500 on ABC. That race earned a 3.0 overnight, flat compared to last year.

The charts below list overnight Nielsen ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RAT.
NCAA Football: Texas-Oklahoma
10/12
ABC
12:00-3:30pm
3.5
NCAA Football: (regional)
10/12
ABC
3:30-7:00pm
3.0
NASCAR Sprint Cup: Bank of America 500 (Charlotte)
10/12
ABC
7:00-10:30pm
3.0
"College Football Uncut -- Auburn"
10/12
CBS
2:00-2:30pm
0.4
"College Football Uncut -- South Carolina"
10/12
CBS
2:30-3:00pm
0.4
"College Football Today"
10/12
CBS
3:00-3:30pm
0.6
NCAA Football: Alabama-Missouri
10/12
CBS
3:30-7:00pm
2.2
"Fox College Saturday"
10/12
Fox
2:30-3:00pm
0.5
NCAA Football: Utah-UCLA
10/12
Fox
3:00-6:30pm
0.8
NCAA Football: USC-Washington
10/12
Fox
7:00-10:30pm
1.8
"Sports Illustrated" (taped)
10/12
NBC
1:30-2:30pm
0.4
"Onward Notre Dame:
South Bend to Soldier Field" (taped)
10/12
NBC
2:30-3:30pm
0.7
NCAA Football: Stanford-Notre Dame
10/12
NBC
3:30-7:00pm
3.9
"The NFL Today"
10/13
CBS
12:00-1:00pm
2.3
"NFL on CBS": (single)
10/13
CBS
1:00-4:05pm
11.5
"Fox NFL Sunday"
10/13
Fox
12:00-1:00pm
3.3
"NFL on Fox": (regional)
10/13
Fox
1:00-4:15pm
11.5
"NFL on Fox": Giants-49ers (77%)
10/13
Fox
4:15-7:30pm
16.1
NLCS: Cardinals-Giants: Game 1
10/13
Fox
8:00-11:30pm
4.7
World of Adventure Sports (taped)
10/13
NBC
2:30-3:30pm
0.3
Kellogg's Tour of Gymnastics Champions (taped)
10/13
NBC
3:30-4:30pm
0.6
PBR: Cooper Tires Invitational (taped)
10/13
NBC
4:30-6:00pm
0.7
"Football Night in America"
10/13
NBC
7:30-8:15pm
4.2
"Sunday Night Football": Packers-Texans
10/13
NBC
8:30-11:30pm
12.6

 

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