SBD/October 15, 2012/Research and Ratings

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  • Overnight Ratings: NBC's Stanford-Notre Dame Tops Weekend College Football

    NBC earned a 3.9 overnight Nielsen rating for Notre Dame’s OT win over Stanford in the 3:30pm ET window on Saturday, tops among all college football telecasts this weekend. Ranking second was ESPN with a 3.7 overnight for Saturday night’s South Carolina-LSU matchup. ABC also earned a 3.5 overnight for the Oklahoma-Texas matchup in the 12:00pm window. CBS’ declining SEC football numbers continued as Alabama-Missouri earned a 2.2 overnight in the 3:30pm window, down 21% from the comparable LSU-Tennessee last year. Saturday night’s slate of sports telecasts also featured the NASCAR Sprint Cup Series Bank of America 500 on ABC. That race earned a 3.0 overnight, flat compared to last year.

    The charts below list overnight Nielsen ratings from weekend sports telecasts on broadcast TV.

    TELECAST
    DATE
    NET
    TIME (ET)
    RAT.
    NCAA Football: Texas-Oklahoma
    10/12
    ABC
    12:00-3:30pm
    3.5
    NCAA Football: (regional)
    10/12
    ABC
    3:30-7:00pm
    3.0
    NASCAR Sprint Cup: Bank of America 500 (Charlotte)
    10/12
    ABC
    7:00-10:30pm
    3.0
    "College Football Uncut -- Auburn"
    10/12
    CBS
    2:00-2:30pm
    0.4
    "College Football Uncut -- South Carolina"
    10/12
    CBS
    2:30-3:00pm
    0.4
    "College Football Today"
    10/12
    CBS
    3:00-3:30pm
    0.6
    NCAA Football: Alabama-Missouri
    10/12
    CBS
    3:30-7:00pm
    2.2
    "Fox College Saturday"
    10/12
    Fox
    2:30-3:00pm
    0.5
    NCAA Football: Utah-UCLA
    10/12
    Fox
    3:00-6:30pm
    0.8
    NCAA Football: USC-Washington
    10/12
    Fox
    7:00-10:30pm
    1.8
    "Sports Illustrated" (taped)
    10/12
    NBC
    1:30-2:30pm
    0.4
    "Onward Notre Dame:
    South Bend to Soldier Field" (taped)
    10/12
    NBC
    2:30-3:30pm
    0.7
    NCAA Football: Stanford-Notre Dame
    10/12
    NBC
    3:30-7:00pm
    3.9
    "The NFL Today"
    10/13
    CBS
    12:00-1:00pm
    2.3
    "NFL on CBS": (single)
    10/13
    CBS
    1:00-4:05pm
    11.5
    "Fox NFL Sunday"
    10/13
    Fox
    12:00-1:00pm
    3.3
    "NFL on Fox": (regional)
    10/13
    Fox
    1:00-4:15pm
    11.5
    "NFL on Fox": Giants-49ers (77%)
    10/13
    Fox
    4:15-7:30pm
    16.1
    NLCS: Cardinals-Giants: Game 1
    10/13
    Fox
    8:00-11:30pm
    4.7
    World of Adventure Sports (taped)
    10/13
    NBC
    2:30-3:30pm
    0.3
    Kellogg's Tour of Gymnastics Champions (taped)
    10/13
    NBC
    3:30-4:30pm
    0.6
    PBR: Cooper Tires Invitational (taped)
    10/13
    NBC
    4:30-6:00pm
    0.7
    "Football Night in America"
    10/13
    NBC
    7:30-8:15pm
    4.2
    "Sunday Night Football": Packers-Texans
    10/13
    NBC
    8:30-11:30pm
    12.6

     

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