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NFL Week 6 Overnights: Fox' Two Windows Down; NBC Up Despite "SNF" Blowout

Fox led all NFL telecasts yesterday with a 16.1 overnight Nielsen rating for its NFL national window yesterday, which featured the Giants’ 26-3 win over the 49ers in 77% of markets. That figure is down 16% from a 19.1 rating for the national window in Week 6 last year, which featured Cowboys-Patriots in 88% of markets. The net also saw a 7% drop for its regional coverage in the early window. Meanwhile, NBC earned a 12.6 overnight for the Packers’ 42-24 win over the Texans in the net’s “SNF” telecast, up 12.5% from an 11.2 overnight for Vikings-Bears in Week 6 last year. The telecast peaked at a 13.1 rating in the 9:30pm ET window. The game earned a 51.9 local rating in Milwaukee and a 32.6 rating in Houston. The telecast also led NBC to a win among all nets in primetime (Austin Karp, THE DAILY).

NFL WEEK 6 SUNDAY OVERNIGHT NIELSEN RATINGS
NET
'12 GAME
RAT.
'11 GAME
RAT.
% +/-
CBS
(single)
11.5
(single)
9.9
16.2%
Fox
(regional)
11.5
(regional)
12.4
-7.3%
Fox
Giants-49ers (77%)
16.1
Cowboys-Patriots (88%)
19.1
-15.7%
NBC
Packers-Texans
12.6
Vikings-Bears
11.2
12.5%
 
 

DOUBLE DIP: MLB.com noted Fox' Joe Buck made it to AT&T Park "around 10 minutes before the start" of Cardinals-Giants NLCS Game 1, "ready to take on the second part of his unusual Sunday doubleheader." Buck yesterday called Fox' Giants-49ers telecast, which ended around 4:30pm PT, and "made the seven-mile trek in around 35 minutes on a police-escorted motorized cable-car trolley in order to be in the broadcast booth in time" (MLB.com, 10/14).

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