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SBD/September 19, 2012/Franchises
Manchester United Shares Fall After Reports Of First Revenue Loss Under Glazers
Published September 19, 2012
PROTECTING THE BRAND: Also in London, James Moore writes ManU's increased commercial revenue “was desperately needed because Man U the company barely turned a profit, and that was only thanks to a chunky tax credit.” Without the credit, the club “would have shown a loss, just like virtually every other football club.” Moore: “The question now facing Man U the company is whether Man U the brand can continue to generate the sort of revenues it has been enjoying if Man U the club suffers through an extended period without silverware” (London INDEPENDENT, 9/19).