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SBD/September 17, 2012/Media
NHL Lockout, Day 2: Network Partners Start To Look Toward Alternative Programming
Published September 17, 2012
IMPACT ON NBC SPORTS NETWORK: USA TODAY’s Michael Hiestand noted NBC Sports Network “could end up taking an untimely hit" if the NHL season is "severely delayed or canceled.” NBC Sports & Olympics VP/Communications Chris McCloskey yesterday said, "We are preparing a selection of replacement programming that includes soccer, boxing, original programming, and college football, basketball and hockey." NBC and its cable channel last year started a 10-year deal with the NHL “for games that will ... create plenty of TV tonnage.” Given NBCSN's “long-term plan to get at least close to top-of-mind among sports viewers, this is a bad time to be throwing together a big dinner with leftovers” (USATODAY.com, 9/16).