ESPN Paying $7-9M For Hockey World Cup Media Notes Ugg Using NHLers For Brand Awareness Sharks Raising Ticket Prices Next Season Lightning Unveil Plans For Amalie Arena Maple Leafs Keep Ticket Prices Flat ESPN To Air World Cup Of Hockey Hurricanes Change Season-Ticket Options SportsNet LA Impasse Carries On Neuheisel Joins CBS As CFB Analyst
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SBD/September 17, 2012/Media
NHL Lockout, Day 2: Network Partners Start To Look Toward Alternative Programming
Published September 17, 2012
IMPACT ON NBC SPORTS NETWORK: USA TODAY’s Michael Hiestand noted NBC Sports Network “could end up taking an untimely hit" if the NHL season is "severely delayed or canceled.” NBC Sports & Olympics VP/Communications Chris McCloskey yesterday said, "We are preparing a selection of replacement programming that includes soccer, boxing, original programming, and college football, basketball and hockey." NBC and its cable channel last year started a 10-year deal with the NHL “for games that will ... create plenty of TV tonnage.” Given NBCSN's “long-term plan to get at least close to top-of-mind among sports viewers, this is a bad time to be throwing together a big dinner with leftovers” (USATODAY.com, 9/16).