SBD/September 12, 2012/Research and Ratings

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  • NFL Network In 61.2 Million U.S. Homes As Channel Begins Slate Of Games

    NFL Network is in 61.2 million U.S. homes in September as the channel gets set for its earliest start to live regular season games yet. The net previously began its slate of live games in early November. The mark of 61.2 million homes is up from 56.5 million at the same point last year and up from 57.4 million in Nov. ’11. No U.S. cable nets are in over 100 million homes in September, the first time a channel has failed to hit the mark since March. The Weather Channel tops all U.S. nets with 99.6 million homes. ESPN is in 98.3 million homes this month, tops among all sports-specific cable nets, but down slightly from 98.8 million in Sept. ’11.

    Listed below is U.S. distribution for the top 10 cable TV nets in September, with comparisons to previous years. Also listed is distribution for cable nets with significant sports content.

    September U.S. Cable TV Network Distribution (Millions of Homes)
    NETWORK
    '06
    '07
    '08
    '09
    '10
    '11
    '12
    The Weather Channel
    91,718
    96,029
    98,159
    99,829
    100,672
    100,050
    99,564
    TBS
    91,650
    95,726
    98,478
    99,847
    101,130
    100,015
    99,323
    Food Network
    90,765
    95,152
    97,358
    99,064
    100,302
    99,569
    99,044
    Discovery Channel
    92,283
    96,550
    98,115
    99,608
    100,571
    99,742
    99,010
    Nickelodeon/
    Nick-At-Nite
    91,720
    95,970
    97,936
    99,359
    100,468
    99,485
    98,941
    USA Network
    92,026
    96,073
    98,274
    99,095
    99,958
    99,355
    98,778
    Cartoon Network/
    Adult Swim
    90,862
    95,249
    97,167
    98,058
    99,305
    98,933
    98,613
    CNN
    92,057
    96,193
    97,697
    99,218
    100,146
    99,216
    98,587
    A&E
    91,652
    95,876
    97,425
    98,736
    99,735
    99,058
    98,447
    TNT
    91,971
    96,074
    97,612
    98,990
    100,054
    99,135
    98,421
    ESPN
    92,285
    96,229
    97,637
    98,821
    99,819
    98,784
    98,264
    ESPN2
    91,711
    95,895
    97,247
    98,568
    99,773
    98,700
    98,235
    Spike
    91,655
    95,685
    97,250
    98,577
    99,357
    98,774
    97,662
    FX
    90,036
    94,099
    94,787
    96,077
    96,644
    98,228
    97,546
    Golf Channel
    69,813
    76,903
    81,709
    81,440
    83,171
    83,327
    83,936
    Speed
    68,160
    72,746
    73,398
    74,181
    76,826
    77,742
    80,899
    NBC Sports Network
    70,596
    74,162
    73,939
    75,432
    74,593
    75,439
    78,310
    ESPNews
    51,533
    61,381
    66,793
    69,413
    74,077
    73,639
    74,454
    ESPNU
    n/a
    n/a
    n/a
    n/a
    n/a
    72,384
    73,067
    MLB Network
    n/a
    n/a
    n/a
    n/a
    55,692
    56,347
    69,995
    NFL Network
    n/a
    44,129
    41,510
    47,319
    56,794
    56,530
    61,204
    NBA TV
    n/a
    n/a
    n/a
    n/a
    n/a
    54,700
    59,536
    Fox Soccer
    n/a
    n/a
    n/a
    34,512
    37,938
    39,085
    41,149
    Outdoor Channel
    28,018
    30,998
    29,815
    31,155
    35,497
    34,417
    37,765
    Fuel TV
    n/a
    n/a
    n/a
    n/a
    n/a
    32,037
    35,859
    ESPN Classic
    62,192
    64,079
    63,503
    64,170
    41,309
    33,267
    31,070
    Sportsmen Channel
    n/a
    n/a
    n/a
    n/a
    n/a
    n/a
    30,059
     

    NOTES: Figures not available for nets that do not subscribe to regular Nielsen ratings, including Big Ten Network, CBS Sports Network, Fox College Sports, Longhorn Network, NHL Network, Tennis Channel and Universal Sports.

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