NASCAR, ESPN Team Up For New Campaign Bon Jovi, Toronto Group May Back Out Of Bills Bid Jimmie Johnson Losing "Unlucky" Paint Scheme UA Battles Nike Supremacy With Durant Deal USC's Sarkisian Looking To Trademark Name Marketplace Roundup Under Armour Makes Big Offer To Durant Union Ink Five-Year Jersey Sponsorship Extension Miller's Injury Worries OSU Retailers Blue Jays Contesting New Creighton Logo
Upcoming Conferences and Events
SBD/September 12, 2012/Marketing and Sponsorship
Names & Faces: Ravens' Rice, Lewis Getting Active Around Baltimore Market
Published September 12, 2012
CHANGING SHOES: In Ft. Lauderdale, Ira Winderman cited SneakerWatch.com as saying it "has received confirmation that [Heat G] Dwyane Wade will no longer be repping Jordan Brand.” Wade on Friday said, “We're still negotiating, until you get to the point where you decide which way to go. There's many shoe companies that obviously know that I'm up this summer. But I still have the respect for and the obligation and the willingness to sit down and [talk] to the company I'm with” (South Florida SUN-SENTINEL, 9/7).
NOTES: Bills WR Stevie Johnson and Vizio will “reward a fan with a new TV and money given to Johnson's favorite charity, the Boys & Girls Clubs of America” for every touchdown Johnson scores this season (ESPN.com, 9/8)....Knicks F Carmelo Anthony is the “first celebrity to make an appearance as a Tensator Virtual Assistant, a 3-D, life-size image projection and audio system that, until now, has been used mostly in airports to provide travel and security information to travelers.” U.K.-based Tensator “developed the virtual Carmelo Anthony for Manhattan-based Rookie USA” (NEWSDAY, 9/11).