SBD/September 7, 2012/NFL Season Preview

NFL Media Notes: "MNF" To Celebrate Rolling Stones' 50th Anniversary Throughout Season

ESPN is diving into the Rolling Stones' catalog for its "MNF" partnership
ESPN will commemorate The Rolling Stones' 50th anniversary on Monday nights throughout the NFL season with "Legend to Legend," a collaboration with the Universal Music Group that will combine "MNF" highlights with songs from the band. ESPN is licensing 16 Rolling Stones songs, with four different songs being selected per month. They will be used for four weeks at a time on "Monday Night Countdown," on bumpers and teases within the "MNF" broadcast, and in a post-"MNF" game highlight segment on "SportsCenter." "Legend to Legend" elements will be identified with a branded logo and animation highlighting 50th anniversary and incorporating the band's tongue logo (ESPN).

GETTING SOME FACE TIME: In Chicago, Fred Mitchell noted Bears WR Brandon Marshall "has signed on to be a regular contributor" for WMAQ-NBC, as he will "appear on the station's Sports Sunday show." Through his TV appearances, Marshall also "intends to expand the scope of his Project Borderline, a nonprofit organization devoted to raising awareness for borderline personality disorder, a malady that he has been struggling with for several years" (CHICAGOTRIBUNE.com, 9/6).

PHASING OUT: In DC, Barry Svrluga notes when the Redskins open the season Sunday at the Saints, radio analyst Sam Huff "won't be in the broadcast booth, where he has sat for Redskins games for 37 years." Former NFLer Sonny Jurgensen will "serve as the analyst alongside play-by-play man Larry Michael." Huff will "still join Jurgensen and Michael in the booth for the Redskins' eight home games as well as two on the road, against the rival Giants and Cowboys, but his curtailed schedule is an acknowledgment, in a roundabout way, that he has lost a step in recent years" (WASHINGTON POST, 9/7).
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