Lions Go Retro For Some Concession Prices Verizon Begins Upgrading WiFi At Ford Field Ford Field To Debut Upgrades This Weekend Lions Offering Fans Expedited Entry NFL Kickoff Overnight Down 7% On NBC NFL: Concussion Protocols Worked With Newton Broncos' Brandon Marshall Kneels During Anthem 49ers Make $1M Donation To Kaepernick's Cause Players Continue Push Against Goodell Winning Key For Rams To Keep Fans In L.A.
SBD/September 6, 2012/NFL Season Preview
Lions, Huntington Bank Sign Five-Year, $2.4M Deal That Includes Ford Field Branding
Published September 6, 2012
SOMETHING TO REMEMBER US BY: In Detroit, Steve Schrader noted throughout the season the Lions are "going to collect video contributions from fans -- clips that show their passion, memories, game-day rituals." The club will combine the videos with game highlights, and the "they will be used to make" a documentary called "The Season of Your Life." The videos will be posted at DetroitLions.com and "shown at games in Ford Field during the season." Lions Senior VP/Marketing & Partnerships Elizabeth Parkinson said that the "heavy lifting ... will be done by Bombo Sports & Entertainment." The Lions "hope to preview the eventual 90-minute documentary at next spring's draft party" (FREEP.com, 9/5). Bombo has "produced a similar movie" for the Eagles and "has done video work" for the NBA and EPL club Manchester United (CRAINSDETROIT.com, 9/4).