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SBD/August 20, 2012/Marketing and Sponsorship
Successful Run As Olympic Basketball Coach Boosts Krzyzewski's National Profile
Published August 20, 2012
COMMERCIAL SCENE: In Ft. Lauderdale, Ira Winderman noted Heat coach Erik Spoelstra taped a commercial for Smart Infinity, “a telecommunications company in the Philippines, his ancestral homeland.” He taped the spot “during his recent trip” to the country (SUN-SENTINEL.com, 8/19).