Olympic Business Partners Not Worried Over NHL Fehr: Olympic Dispute Could Cloud CBA Negotiations Bettman Doubles Down On NHL Not Going To Korea NHL Players Speak Out On Olympics LA 2024 Facebook Page Gets Surge In "Likes" NHL Will Not Participate In '18 PyeongChang Games LA 2024 Offers Marketing Experts For Bid Wasserman Argues L.A. Must Get '24 Games IIHF To Cover NHL Costs At '18 PyeongChang Games Penny Steps Down As USA Gymnastics President
Upcoming Conferences and Events
May 31 - Jun 1
SBD/August 13, 2012/Olympics
London Games Prove A Huge Success For U.S. Athletes, USOC
Published August 13, 2012
WHAT'S GOOD FOR THE GOOSE...: In Phoenix, Dan Bickley wrote, "From the pool to the track to the soccer stadium and back, the great showings from U.S. athletes have created strong momentum." While Americans "might forget about the Olympics in the coming weeks, the U.S. Olympic Committee has a great chance to move this triumph forward and recruit more sponsors." USOC CEO Scott Blackmun: "We had 25 to 30 athletes that finished fourth, just off the podium. Those stories as well as the great stories of the people on the podium resonate with people. They resonate with people who buy the products of our sponsors. They resonate with people who watch NBC's great broadcast. So it's definitely a factor." Bickley wrote, "More importantly, the 2012 Games should spark a groundswell of interest among young American athletes" (ARIZONA REPUBLIC, 8/12).
NO SHAME IN THEIR GAME: In DC, Mike Wise wrote the U.S. "shouldn’t apologize for cleaning up at the podium in these Games and blowing by China in the medal totals the past few days." But neither do U.S. athletes nor the USOC "brass here have to gloat in a way that comes across as, 'We’re American Exceptionalists, take it or leave it, jack.'" Probst said, "This is a competition. And I think it’s absolutely great that we’re leading in the medal count, both on golds and in total medals -- the last time we won both was in Athens.” He added, “I like to hear the ‘The Star-Spangled Banner’ a lot” (WASHINGTON POST, 8/12). NBCSPORTS.com's Alan Abrahamson wrote the London Games were "arguably the best-ever," and reviews of the Games "will be especially good" in the U.S. (NBCSPORTS.com, 8/12).