MMF: Compelling Digital Content A Necessity MMF: IndyCar Eyeing New Territories MMF: Daytona Rising Key To Drawing More Fans MMF: Johnson Reflects On Early Days Of His Brand SB XLVIII To Be Most Expensive Ever Attendance Drops For Bills In Toronto Series Homeowners Look To Cash In On Super Bowl HBO To Air First Foreign Boxing PPV Tix For IMS Road Course Event Going Fast Winter Classic Nearly Sold Out
SBD/August 9, 2012/Events and Attractions
So Nice They Did It Twice: Breeders' Cup To Hold '13 Event At Santa Anita
Published August 9, 2012
GOING BACK TO CALI: The DAILY RACING FORM's Matt Hegarty reported Santa Anita has “several ardent supporters on the Breeders’ Cup board because of the track’s location within the enormous Los Angeles metropolitan area and because of the mild Southern California climate.” The selection of Santa Anita as the host site for the second year in a row “also dovetails with a preference by some Breeders’ Cup officials to run consecutive events at the same site to leverage the organization’s marketing efforts” (DRF.com, 8/8).