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SBD/August 8, 2012/Research and RatingsPrint All
ESPN is in 98.8 million U.S. TV homes as college football season gets set to begin, the net’s lowest level for August since ’09 (98.4 million homes). ESPN2 similarly is at its lowest level for the start of college football since ’09. ESPNU is in 73.3 million homes, up from 72.9 at the start of last season. Also seeing a year-over-year drop ahead of football season is FX (98.1 million vs. 99.2 million homes). The Weather Channel leads all cable nets in August in distribution, and is the only U.S. cable net in over 100 million homes. Listed below are figures for the top 10 most-distributed cable nets in August, compared to the same period in recent years. Also listed are figures for cable sports nets (THE DAILY).AUGUST CABLE TV NETWORK DISTRIBUTION IN THE U.S.
(MILLIONS OF HOMES)
NETWORK'06'07'08'09'10'11'12 The Weather Channel90,58494,35496,27799,38999,890100,933100,066 TBS90,56993,99296,79299,432100,601101,03399,935 Nickelodeon/
Food Network89,58693,54895,62598,51899,818100,48199,576 Discovery Channel91,18594,92496,36899,117100,030100,72899,528 USA Network90,86194,39796,07898,74099,404100,29399,321 Cartoon Network/
CNN90,94494,60795,97798,77199,578100,14899,145 A&E90,50294,18295,74598,34699,252100,02499,013 TNT90,87194,44895,92398,60899,563100,08698,940 ESPN91,10994,67496,20798,40599,44599,75398,752 ESPN290,58694,33295,62598,01699,37399,61798,738 FX88,84692,42893,17595,63396,34399,17198,101 Golf Channel69,02275,09574,61881,10782,97983,95484,310 Speed67,30071,36772,47873,62476,47478,31081,300 NBC Sports Network69,77572,33772,85975,54074,10876,08777,191 ESPNews50,60159,92064,77668,77573,66574,23774,657 ESPNUn/an/an/an/an/a72,91773,335 MLB Networkn/an/an/an/a54,95956,41270,150 NBA TVn/an/an/an/an/a55,07459,821 NFL Networkn/a43,73139,74642,44056,50456,80059,590 Fox Soccern/an/an/a34,44536,96139,17341,314 Outdoor Channel27,58129,86830,0643,043735,60934,05938,077 Fuel TVn/an/an/an/an/a32,24836,363 ESPN Classic61,48563,08562,41263,70241,76133,66331,476 Sportsman Channeln/an/an/an/an/an/a30,255