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SBD/August 8, 2012/Media
MLS Enjoying Summer Audience Spike; NBC Sports Net Outpacing Fox Soccer
Published August 8, 2012
COMING TO YOUR TOWN: In N.Y., Ian Thomson wrote some of the challenges issued by MLS Commissioner Don Garber in order for Orlando to receive an MLS team are “increasing its average attendance and sponsorship." These are among the demands that USL Pro club Orlando City’s board has been "quietly addressing.” Orlando City President Phil Rawlins, whose club plays in the third tier of U.S. soccer, said, “We are working very, very hard on the stadium solution.” He added, “The political backing we’ve had from both the city and the county has been fantastic. We’re looking forward to finding the right solution, the right location, putting a soccer-specific stadium here and bringing MLS to central Florida.” Thomson noted on-field results also have “aided Orlando’s development,” as the team has seen attendance rise “15 percent this season and its sponsorship revenue jump 50 percent.” Rawlins: “If you look at our facilities and our structure, it’s fair to say we are as well off, if not better off, than most MLS clubs at this point in time” (NYTIMES.com, 8/4).