Menu
Media

NBC Renews French Open TV Deal Through '24, Will Add More Dates, Live Coverage

NBC Sports and the French Tennis Federation yesterday announced a multiyear, multi-platform extension for the French Open that includes 10 more hours of live coverage for the Grand Slam event through '24. NBC will air the opening Sunday of the tournament, as it did for the first time this year, as well as middle weekend tennis, the men’s and women’s semifinals and the men’s and women’s finals. The extension brings more days to the net including Memorial Day coverage and the women’s semifinals rounding out the championship weekend (NBC). In L.A., Meg James wrote the extension “was a comeback of sorts for NBC, which last year lost the rights to the most coveted event of the tennis year -- Wimbledon." ESPN triumphed over NBC, in large part, “because tennis fans were increasingly frustrated by NBC's coverage of late tournament matches.” The network "refused to preempt its lucrative morning program ‘Today’ to provide live coverage of Wimbledon semifinals, spoiling the thrill for hard-core tennis fans” (LATIMES.com, 8/5).

SBJ Morning Buzzcast: April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2012/08/06/Media/French-Open.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2012/08/06/Media/French-Open.aspx

CLOSE