Foot Locker Ad Puts Lillard In Spotlight Blues Ink Four Postseason Presenting Sponsors How Key NBA Storylines Played Out This Year Bubba Likely To See Sponsorships Grow NBA Franchise Notes Marketplace Roundup Adidas Signs Lillard To Massive Shoe Deal Indy Approves 10-Year Deal To Keep Pacers Ian Darke Featured In ESPN World Cup Spot Sources: 76ers Practice Facility Plans Derailed
Upcoming Conferences and Events
SBD/June 26, 2012/Marketing and Sponsorship
NBA Draft Sponsors Finalize Activation Programs
Published June 26, 2012
PICK A CARD: Panini America, the NBA's exclusive trading-card licensee, has signed seven top-projected NBA Draft picks. The agreements grant Panini exclusive rights to produce autographed trading cards with Michael Kidd-Gilchrist, Thomas Robinson, Harrison Barnes, Jared Sullinger, Austin Rivers, John Henson and Andre Drummond. Since the lockout delayed the start of the '11-12 season, Panini also will release "rookie" cards before the start of the '12-13 season with players who were actually rookies this past season, including Rookie of the Year Cavaliers G Kyrie Irving, T'Wolves F Derrick Williams and Nuggets F Kenneth Faried. Panini's "12-13 HOOPS" trading cards will be released Aug. 8. Panini had five NBA releases during the '11-12 season, and will have 25 in '12-13.