Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann IndyCar Gets Best Cable Audience In Years Daytona Int'l Speedway Holding Flag Exchange Xfinity Series Audience Lower On Fox Sports U.S.-Germany Sets Fox Soccer Record Media Notes NASCAR Teams Look For Long-Term Value
SBD/June 7, 2012/Media
NASCAR, Twitter Launching Enhanced TV Experience At Sunday's Pocono 400
Published June 7, 2012
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BIRD ON THE COURSE: GOLFCHANNEL.com's Randall Mell wrote the LPGA yesterday unveiled its "new caddie bibs, featuring the handles of every player who has a Twitter account." The bibs will be worn by players at this week's at the Wegman's LPGA Championship. Golfer Suzann Pettersen said, "It's about time. It's almost so simple" (GOLFCHANNEL.com, 6/6).