MLBAM, NBC RSNs Reach Streaming Deal Van Pelt, King Discuss Evolution Of "SportsCenter" ESPN Tops December ComScore Rankings Big Ten Net, Riot Partner On "LoL" Tourney Media Notes NASCAR Thinks Mobile With Website Redesign Blackhawks Ratings Down Despite Team's Success Media Notes Islanders Fire Coach Jack Capuano Packers-Cowboys Sets Divisional Game Record
SBD/June 5, 2012/Media
Kings-Devils Game Two Audience Is Lowest For Stanley Cup Final Since '07
Published June 5, 2012
NBC earned a 1.7 final Nielsen rating and 2.9 million viewers for Saturday night’s Kings-Devils Game Two, marking the lowest audience for a NHL Stanley Cup Final telecast since ’07, when the series featured Ducks-Senators. Saturday night’s telecast was down 23% and 17%, respectively, from a 2.2 rating and 3.569 million viewers for Bruins-Canucks last year (Austin Karp, THE DAILY). In Detroit, Ted Kulfan wrote many people predicted this Stanley Cup Final matchup “wouldn’t attract many television viewers and thus far, that group is correct.” Every game in last year’s Bruins-Canucks series, including the games on cable TV, “did better" than Saturday’s Game Two on NBC. The overall numbers “are a little surprising” since the first two games in this series have gone into overtime. The early numbers mean this series could be the “least-watched and least-remembered" Stanley Cup Final series ever (DETROITNEWS.com, 6/4).