Spieth Stars In New AT&T Campaign United Extends Deal With N.Y. Marathon Univ. Of South Carolina Merchandise Selling Fast Union Adds Acme, Trumark As Official Sponsors Denny's Inks Denny Hamlin To Deal Brewers Aim To Win Back Harley Davidson Lewis, Mickelson Star In New KPMG Campaign Marketplace Roundup Curry Signs Deal For Coaching Site CoachUp Under Armour Eyes Australian Foray
Upcoming Conferences and Events
SBD/June 4, 2012/Marketing and Sponsorship
Published June 4, 2012
NEW THREADS: The Bills announced a practice jersey sponsorship with JW Danforth Co., which will also become the team's official HVAC and plumbing provider for the upcoming season. Bills players will wear the JW Danforth practice jerseys for OTAs, training camp and practice throughout the season (Bills). The Bills practice jerseys had previously been sponsored by Sanyo (THE DAILY).
BURNING RUBBER: Sonoma raceway inked a five-year extension with Yokohama Tire Corp., with the company continuing to serve as the official tire manufacturer of the racetrack through ’16. The agreement includes hospitality, signage and other assets during major event weekends at the facility (Sonoma).