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SBD/May 18, 2012/Colleges
SMU Dismisses AD Steve Orsini Just Four Weeks After Hiring Of Larry Brown
Published May 18, 2012
GROUNDS FOR DISMISSAL: In Ft. Worth, Mac Engel wrote, "SMU may rank ahead of TCU in academic standings, but the Ponies' inability to match what their cross-town rival has done in athletics likely helped get an AD fired." Engel: "Even though SMU has a new football stadium, a winning football team with a head coach who clearly knows what he is doing, it has not translated into the type of off-the-field success the school obviously wants after sinking so much money into the public relations tool that is college athletics" (STAR-TELEGRAM.com, 5/17). In Dallas, Kevin Sherrington wrote,"Now the future of the far-flung Big East appears in jeopardy, to say the least" (DALLAS MORNING NEWS, 5/18). Also in Dallas, Chuck Carlton writes under the header, "Highs And Lows Of Steve Orsini's Tenure As SMU Athletic Director" (DALLASNEWS.com, 5/17).
DEAL STAYS PUT: Legends Sales & Marketing’s deal to sell season tickets for SMU football and men’s and women’s basketball remains intact, confirmed Legends President Chad Estis. Legends, co-owned by the Cowboys and Yankees, recently signed a three-year contract with the school to outsource ticket sales. Leonard drove the move to outsource in part due to sagging attendance for the schools’ revenue producing sports (Don Muret, SportsBusiness Journal).