SBD/May 16, 2012/Facilities

Commission Gives Approval For MLS Crew To Erect 100-Foot LED Sign At Stadium

Columbus commission approves Crew's 100-foot-tall sign outside stadium
The Columbus Graphics Commission has given the MLS Crew the “go-ahead to erect a 100-foot-tall sign along I-71 that will feature two large LED screens,” according to Mark Ferenchik of the COLUMBUS DISPATCH. Crew President & GM Mark McCullers said that the commission approved the sign yesterday with “several conditions, including no scrolling across or flashing on the screens to distract drivers.” The $2M cylindrical sign outside Crew Stadium “would promote coming events.” However, the team “doesn’t plan to erect it until it sells the naming rights to the stadium, because the top of the sign would feature that sponsor’s name.” Ferenchik noted the Crew want $15M over 10 years for the stadium naming rights. The sign “still needs the approval of the Ohio Expositions Commission," which manages the Crew Stadium property for the state. The OEC is set to hear the proposal tomorrow (DISPATCH.com, 5/15).
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