CSN Mid-Atlantic, Ravens Not Renewing Deal TNT Scores On MLK Day With Cavs-Warriors Media Notes MLBAM, NBC Reach Streaming Deal Van Pelt, King Discuss Evolution Of "SportsCenter" ESPN Tops December ComScore Rankings Big Ten Net, Riot Partner On "LoL" Tourney Media Notes NASCAR Thinks Mobile With Website Redesign Blackhawks Ratings Down Despite Team's Success
SBD/May 11, 2012/Media
Published May 11, 2012
TALK DERBY TO ME: In Las Vegas, Richard Eng writes TV ratings are "the least understood number" in the horse racing industry. As opposed to watching races from home, "most racing fans are out at racetracks, off-track betting locations and race books," and these participants "aren't counted in Nielsen ratings." The Kentucky Derby earned a 9.0 final rating, up 6% over '11, but Eng writes the numbers "underestimate the growing interest in the Derby, and to a degree, the sport of horse racing" (LAS VEGAS REVIEW-JOURNAL, 5/11).
TEE TO GREEN: In N.Y., Phil Mushnick writes, "Give NBC, and now its Comcast partner Golf Channel, credit for persistence," as the nets "keep pushing" The Players as the PGA Tour's "fifth major." Mushnick: "If rights belonged to a competing network? Not a chance. Wouldn’t even make NBC’s weekend sports news updates" (N.Y. POST, 5/11).