Menu
Franchises

Samson Admits Marlins Lied About Ticket Sales At Sun Life Stadium

Marlins President David Samson admitted in a story recently published in The New Yorker that the organization “lied about season ticket sales while playing at Sun Life Stadium,” according to Tom D’Angelo of the PALM BEACH POST. The Marlins “estimated the number to be about 5,000 in recent years, but Samson said the actual number of season tickets sold was less than half that.” Samson: "It was always 2,000" (PALM BEACH POST, 4/28). In the original piece, THE NEW YORKER's Ben McGrath writes under the header, “Old Fish, New Fish: The Marlins Get A Miami Makeover.” The team “typically claimed season-ticket sales of five thousand in recent years, although” Samson, Marlins’ Owner Jeffrey Loria’s “stepson by a former marriage, freely concedes that was a lie.” Samson estimated that by the 2,000 ticket sales figure, the Marlins “not only were the least popular baseball team (‘by three standard deviations’) but ranked a hundred and twenty-fifth among pro sports franchises nationally, below all the hockey teams, and below even a handful of minor-league teams” (THE NEW YORKER, 4/9 issue).

FINDING A GEM: In N.Y. architectural critic Michael Kimmelman in a front-page piece profiled Marlins Park and wrote MLB “has its first unapologetic 21st-century stadium.” The new venue is “unlikely to satisfy aficionados of the latest trends in architecture, but it is nonetheless a modern building, with genuine panache, as opposed to another pastiche.” Give Loria credit, as he “cares more than most about aesthetics and took a gamble -- part old-school civic improvement plan, part marketing strategy.” The sightlines are “good,” and fans at the top and behind the outfield fences “feel close to the action, and field-level seats benefit from the narrow foul territory” (N.Y. TIMES, 4/28).

SLOW RESALE: In Miami, Peter Zalewski reported the residential real estate resale market around Marlins Park is “off to a slow start.” Southeast Florida MLXchange in a resale property analysis found that the facility is “having a minimal impact to date on the neighborhood’s residential real estate resale market.” At the current pace, the Marlins Park neighborhood “would record fewer than 50 resale transactions of single-family houses, condos, townhouses and multifamily properties in the year 2012” (MIAMI HERALD, 4/29).

SBJ Morning Buzzcast: April 25, 2024

Motor City's big weekend; Kevin Warren's big bet; Bill Belichick's big makeover and the WNBA's big week continues

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2012/04/30/Franchises/Marlins.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2012/04/30/Franchises/Marlins.aspx

CLOSE