SBD/April 13, 2012/Research and Ratings

Grapefruit, Cactus Leagues Hit New Attendance Highs For '12 MLB Spring Training

MLB's Grapefruit League teams averaged 1.62 million fans for Spring Training games in Florida this year, marking an all-time high and surpassing the 1.5 million mark for the 11th time since '00. The Red Sox new JetBlue Park in Ft. Myers drew 151,417 fans for an average of 9,464 per game. From '04-11, the club averaged 7,800 per game at City of Palms Park. The Yankees were once again the overall top draw with 162,832 fans for an average of 10,855 per game. The club has led the Grapefruit League in attendance each year since opening George Steinbrenner Field in '96. The Marlins' 80% jump in attendance includes two exhibitions against the Yankees held at the new Marlins Park. In Arizona, the Cactus League hit a new attendance record of 1.71 million fans, lead by the D'Backs for the second season in a row. The Cubs saw a slight increase, but have averaged just over 9,300 over game over the past four seasons, down 19% over the previous four springs. The Angels led all Cactus League teams with a 47% year-over-year jump at the gate.
'12 GRAPEFRUIT LEAGUE ATTENDANCE
TEAM
GMS
TOTAL
AVG.
% +/-
Yankees
15
162,832
10,855
-0.2%
Phillies
16
153,493
9,593
0.1%
Red Sox
16
151,417
9,464
25.6%
Tigers
17
134,899
7,935
12.9%
Marlins
16
126,961
7,935
80.2%
Braves
17
127,321
7,489
-7.2%
Twins
16
117,506
7,344
-12.0%
Orioles
15
106,398
7,093
-1.7%
Cardinals
13
85,857
6,604
6.9%
Rays
16
87,916
5,495
-14.0%
Pirates
15
82,390
5,493
-0.1%
Mets
15
80,377
5,358
-1.9%
Nationals
15
73,206
4,880
12.8%
Blue Jays
16
76,008
4,751
4.5%
Astros
14
56,379
4,027
4.7%
TOTALS
233
1,622,957
6,965
5.5%
 
'12 CACTUS LEAGUE ATTENDANCE
TEAM
GMS
TOTAL
AVG.
% +/-
D'Backs
16
186,828
11,677
4.6%
Giants
16
168,320
10,520
4.8%
Rockies
18
182,565
10,143
-1.2%
Cubs
16
153,281
9,580
1.5%
Angels
15
130,126
8,675
47.0%
Dodgers
15
121,769
8,118
10.2%
Mariners
13
102,687
7,899
4.5%
Rangers
14
104,440
7,460
8.1%
White Sox
17
109,092
6,417
0.3%
A’s
10
57,981
5,798
15.7%
Brewers
16
89,176
5,574
17.8%
Padres
17
92,828
5,460
8.4%
Royals
15
76,245
5,083
4.6%
Indians
16
74,832
4,677
25.0%
Reds
16
61,872
3,867
2.0%
TOTALS
230
1,712,042
7,444
8.7%
         

GET YOUR TICKET! The March 21 Brewers-D'Backs game at Salt River Fields at Talking Stick was the most-searched Spring Training game on StubHub.com from January through March. Three Yankees games ranked in the top 10, while the Red Sox had two games. Seven of the 10 most sought-after spring training tickets this year involved Grapefruit League teams.

MOST-SEARCHED MLB SPRING TRAINING GAMES
ON STUBHUB FROM JANUARY-MARCH
RK
MATCHUP
DATE
PAGE VIEWS ON STUBHUB
1
Brewers-D'Backs
3/21
61,673
2
Yankees-Phillies
3/3
59,508
3
Phillies-Yankees
3/4
53,749
4
Twins-Red Sox
3/16
50,913
5
Red Sox-Yankees
3/13
33,524
6
Reds-Giants
3/9
31,695
7
A’s-Giants
3/17
29,301
8
Yankees-Red Sox
3/22
26,998
9
Astros-Yankees
3/17
26,751
10
Blue Jays-Phillies
3/17
17,615
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