World Cup Final Sets Soccer Record In U.S. Time Inc. Buys Companies That Will Form SI Play Seattle Market A Boon For Gametime App World Cup's Overnight Rating Tops '99 Final NBC Generally Praised For NASCAR Coverage Greenbrier Formally Unveils New Course Plans Turner Sports Reinstates Greg Anthony Expectations High For NASCAR On NBC Female Audience Strong For World Cup ESPN Denies Wanting To Dial Down Olbermann
SBD/April 5, 2012/Media
CBS' McManus Not Concerned About Masters' TV Demographic Skewing Older
Published April 5, 2012
BORING TV: GOLFWEEK's Martin Kaufmann writes when Ahmad Rashad greeted Tiger Woods for the first interview of his new show, "The First Word," by asking, "What's up, brother man?" that question "arguably was the toughest that Rashad put to Woods." The segment "illustrated what happens when you combine a bad interviewer with a subject who is programmed not to say anything interesting." Kaufmann: "You get bad TV. If you missed it -- it ran opposite of the NCAA Final Four Saturday -- I wouldn't recommend seeking out a rerun" (GOLFWEEK, 4/6 issue).