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SBD/March 29, 2012/Facilities
Mercedes-Benz Superdome Adds More Corporate Signage, Completes Final Four Setup
Published March 29, 2012
PREP WORK: In New Orleans, Tammy Nunez notes the Mercedes-Benz Superdome was "abuzz Wednesday with hundreds of workers cleaning seats, hauling metal poles and hoisting electronics into the air via cable pulleys." Freeman said, "We are ready. The thing that we want to be able to do is when people leave the city of New Orleans, they will say, 'Man, that was great, that building was great, we had a great time. We're going back.' That's what this is all about." Nunez notes the NCAA's "signature octagon scoreboard ... hangs from cables to give the venue a distinctly college fieldhouse feel." The setup for the Final Four took 18 days and was completed Tuesday, "employing about 150 laborers working 12-hour days." Freeman said that the venue "chipped in more than $500,000 for the transformation" (New Orleans TIMES-PICAYUNE, 3/29).