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SBD/March 26, 2012/Sports in Society
Heat Players Help Bring Awareness To Murdered Teenager By Posting Hoodie Pictures
Published March 26, 2012
ESPN RELAXES STANDARDS: USA TODAY’s Michael Hiestand notes some ESPN staffers “began showing themselves in hoodies in their Twitter photos" to bring attention to the Martin case. ESPN on Friday “asked those staffers to stop it -- and not discuss the case on Twitter -- but reversed that policy” yesterday. ESPN VP/PR Josh Krulewitz said that the policy applied “only to social media.” Krulewitz: “We believe communicating through TV is very different from social media, which provides a personal interactive environment” (USA TODAY, 3/26).