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SBD/March 2, 2012/Marketing and Sponsorship
Roger Penske Says The Timing Was Right To Make Switch From Dodge To Ford
Published March 2, 2012
WHAT'S NEXT FOR DODGE? USA TODAY’s Nate Ryan noted Dodge’s next move is “uncertain,” and there is “no possibility of poaching [the] Cup’s four powerhouses -- Hendrick (Chevrolet), Childress (Chevy), Roush (Ford) and Joe Gibbs Racing (Toyota) -- because their manufacturer allegiances are so strong.” Some midlevel teams “might consider switching, but even some of those (such as Earnhardt Ganassi) have long-term deals that might require buyouts.” Ryan notes perhaps the “most likely option” is Richard Petty Motorsports, whose deal with Ford “expired after the season” (USA TODAY, 3/2). Gilles said that the announcement “would not alter the effort going forward for 2012.” Gilles: "We are committed to work with Penske Racing to compete at the highest level, win races and contend for championships this season” (SCENEDAILY.com, 3/1).