Menu
Download the app

SBJ subscribers – Enhance your experience with the revamped iOS app

Franchises

David Beckham Signs Reported Two-Year, $15M Deal With MLS Galaxy

David Beckham has decided to "leave a few million dollars in Europe to stay" with the MLS Galaxy through '13, according to Kevin Baxter of the L.A. TIMES. Details of the new two-year deal “were not released, but published reports valued it at $15 million -- below the 18-month, $18.7-million deal the deep-pocketed Qatari owners of French club Paris-St. Germain wanted to give him.” The $7.5M he will receive in each of the next two seasons is “an MLS record.” The deal also includes an option for Beckham and his business manager Simon Fuller “to buy a future MLS expansion franchise at a discount.” In addition, the Galaxy will “allow Beckham to leave the team this summer to play for Britain in the London Olympics, an event he played a major role in bringing to his hometown” (L.A. TIMES, 1/19).

GOOD FOR THE GAME: ESPN.com’s Scott French wrote the announcement that the league's “biggest star would be back in 2012 -- and 2013, it turns out -- was the culmination of negotiations that crept on for two weeks after we'd learned, pretty authoritatively, that Beckham was staying in L.A.” He was not “going anywhere, and that's important for so many reasons -- marketing, promotion and MLS's image abroad included -- but his return might be most vital on the field” (ESPN.com, 1/18). FOXSPORTS.com’ Ives Galarcep wrote the new deal “may not be as glamorous or ambitious as the hype-filled hysteria that surrounded Beckham’s arrival in the United States five years ago, but it is no less important.” Beckham was “always more of an ambassador for American soccer than a savior.” Now he will have two more years “to show just how good an ambassador he can be, and just much he has changed during his first five years in MLS” (FOXSPORTS.com, 1/18). The HOLLYWOOD REPORTER’s Mike Barnes wrote Beckham’s return “is great news for Time Warner Cable, which will begin televising Galaxy matches next season as part of a 10-year, $55 million local rights deal.” TWC will “launch two fledgling regional sports channels -- one in English, one in Spanish -- this year” (HOLLYWOODREPORTER.com, 1/18).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2012/01/19/Franchises/Beckham.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2012/01/19/Franchises/Beckham.aspx

CLOSE