JBL Signs Trail Blazers' Damian Lillard Red Bull Rolls Out Kris Bryant Promo Kvitova Signs Watch Deal With Ritmo Mundo Marketplace Roundup Boston Marathon Sponsor Cautious In Marketing Grizzlies, Memphis Airport Reach Three-Year Deal Alvarez: Wisconsin Could Leave Adidas Adidas Apologizes For Obscene MSU Warmup Cheaper, Casual Sneakers Gaining Popularity Nike Close To Taking Over NBA Apparel Rights
Upcoming Conferences and Events
SBD/January 12, 2012/Marketing and Sponsorship
Sierra Club Sponsors Kentucky, Indiana Basketball Games To Promote Clean Energy
Published January 12, 2012
WANT MORE GREAT STORIES LIKE THIS?
CLICK ON ONE OF THESE BUTTONS
FOR A GOOD CAUSE: In Green Bay, Hannah O’Brien noted the Univ. of Wisconsin-Green Bay men's basketball team “will suit up in a new color in February to raise awareness of cancer.” The team will begin wearing black jerseys Feb. 4 “as part of the Black Out Cancer Initiative, a collaboration between UW-Green Bay athletics, Bellin Health and Broadway Automotive.” The jerseys will be auctioned “to raise money for the Patient Assistance Fund at The Cancer TEAM at Bellin Health, which helps patients pay for cancer treatments and daily-living items” (GREEN BAY PRESS-GAZETTE, 1/11).