SBD/December 21, 2011/People and Pop Culture

Executive Transactions

USA Today Sports Media Group named MARK KORTEKAAS Senior VP/Digital. He most recently served as GM of the BBC's online technology group (USA Today)....IMG named GARY DOUBLE VP/Corporate Communications for Europe. Double, who will be based in London, previously ran his own sports communications consultancy and had been Dir of Media & Communications for English soccer club Portsmouth (IMG)....Learfield Sports named Armstrong Interactive Media Sales Strategist STUART HEIFETZ Senior Dir of New Business Development for the Northeast Region (Learfield)....Ecco named Sky Golf Eastern Regional Sales Manager MARYBETH COBIA Territory Manager for its U.S. golf division (Ecco)....WWE publicist KELLIE BALDYGA is leaving the company to rejoin ICR and head the firm's new consumer PR division (THE DAILY)....My Sports Dreams, LLC VP/Youth Marketing & Partnerships CHRIS WEILLER has joined the U.S. Fund for UNICEF as Senior Dir of Sports Partnerships (THE DAILY)....USA Football appointed Big Ten Commissioner JIM DELANY to its BOD (USA Football)....SD Sports Innovators named Wasserman Media Group Action Sports Management Principal STEVE ASTEPHEN to its advisory board (SDSI). 

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