SBD/December 21, 2011/Media

Fox Sports, News Corp.'s The Daily Partner On College Bowl Season App

Fox Sports no longer holds broadcast rights to the BCS college bowl games, but it has partnered with sister News Corp. entity The Daily to create a new iPad application devoted to the college bowl season. "College Bowl Guide" features news, analysis, photos, video content from Fox analyst Charles Davis and other material. The free application will be supported by advertising and receive updates after each game day. The project follows a more static iPad app developed last summer by The Daily, billed as a tablet-native national news outlet, to preview the NFL season. "Introducing more sports fans to The Daily and what we're doing is definitely an important objective of what we're doing here," said The Daily Publisher Greg Clayman. Fox also promoted the app last Sunday during its NFL game coverage.
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