SBD/December 12, 2011/Research and Ratings

Overnight Ratings: CBS' Navy-Army Up 14%; Heisman Ceremony On ESPN Up 21%

Navy's 10th consecutive win over Army earned a 4.0 overnight on CBS on Saturday afternoon, marking the weekend's best non-NFL sports rating. That figure is up 14% from a 3.5 overnight last year. ESPN's coverage of the Heisman Trophy Presentation led all sports telecasts on cable with a 2.9 overnight, up 21% from last year. Following the ceremony, ESPN earned a 1.6 overnight for the premiere of "The Marinovich Project," which was down 11% from a 1.8 for the premiere of "Pony Excess" following last year's ceremony. Indiana's last-second win over No. 1-ranked Kentucky was the highest-rated college basketball game of the weekend. ESPN earned a 2.9 overnight for the game from 5:30-7:30pm ET on Saturday.

Listed below are overnight Nielsen ratings from weekend sports telecasts on broadcast TV.

TELECAST
DATE
NET
TIME (ET)
RAT.
"ESPN All America Team Show"
12/10
ABC
1:30-2:30pm
0.6
"ESPN Sports Saturday"
12/10
ABC
4:00-6:00pm
0.8
NCAA Basketball: Duke-Washington
12/10
CBS
12:00-2:00pm
1.4
"College Football Today"
12/10
CBS
2:00-2:30pm
2.5
NCAA Football: Navy-Army
12/10
CBS
2:30-6:00pm
4.0
Golf: Shark Shootout: Second Round
12/10
NBC
2:30-4:30pm
0.7
Ironman World Championship (taped)
12/10
NBC
4:30-6:00pm
1.0
"The NFL Today"
12/11
CBS
12:00-1:00pm
2.8
"NFL on CBS": (regional)
12/11
CBS
1:00-4:15pm
11.4
"NFL on CBS": Raiders-Packers (95%)
12/11
CBS
4:15-7:30pm
12.8
"Fox NFL Sunday"
12/11
Fox
12:00-1:00pm
3.4
"NFL on Fox": (single)
12/11
Fox
1:00-4:05pm
14.3
ISU Grand Prix of Figure Skating (taped)
12/11
NBC
12:00-2:00pm
0.9
World of Adventure Sports (taped)
12/11
NBC
2:00-3:00pm
0.5
Golf: Shark Shootout: Final Round
12/11
NBC
3:00-6:00pm
0.8
"Football Night in America"
12/11
NBC
7:30-8:15pm
6.5
"Sunday Night Football": Giants-Cowboys
12/11
NBC
8:30-11:30pm
16.1

 

Return to top
Video Powered By - Castfire CMS Powered By - Sitecore

Report a Bug