Astros Formally Introduce Reid Ryan Sources: MLSE Initiates Search For GM Twitter Stream NBA Game Highlights Iranian Wrestling Team Exits Tour Bassmasters Inks Pair Of Sponsorships Classified Advertisements SMI Chair & CEO Bruton Smith Q&A Development Proposed For TD Garden Front Maloofs Agree To Deal With Sacto Group Billy Hunter Sues NBPA, Derek Fisher
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SBD/December 5, 2011/Classified Advertisements
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Classified Advertisements
Increase your company's exposure in the sport business marketplace and get your message in front of the industry's top executives. For more information on placing a classified in SportsBusiness Daily, please contact Heather Taylor at 704-973-1525 or htaylor@sportsbusinessdaily.com.
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SBJ In-Depth: Measurement/Analysis
Sponsors are demanding more data/metrics that show whether their sports partnerships are paying off, so what are they doing specifically to study their investments? And are properties and marketing agencies delivering? We will look at some of the latest tools that have rolled out to measure return on investment and return on objective, and highlight the approaches that are finding traction in the marketplace. Just what is measuring up?
Publishing Date: Jan. 2 Ad Close: Dec. 19 Materials Close: Dec. 21. For more information, contact Julie Tuttle, National Director of Advertising at 212-500-0711 or jtuttle@sportsbusinessjournal.com.
